The Keepsake Trap: Why I Don't Save My Kids' Stuff
(And What That Taught Me About Business)
"So what stuff did you save from your kids?" my friend asked as we walked down memory lane, comparing parenting then versus now.
"A handful," I told her.
Her shock was immediate. You could see her mentally cataloging her own basement full of storage bins, each one carefully labeled by year and milestone. She knew me well enough to know I am a minimalist, but this still caught her off guard.
But here's what got me thinking: How many of us are collecting what we think we should want instead of protecting what we actually value?
When Guilt Creeps In
I've never been big on stuff. Collector of very little and keeper of even less. A photo box for each child. A letter to the tooth fairy from my daughter. A newspaper clipping of my son and me. A few gifts bought over the years.
That's it.
But as my friend processed this, I felt something I hadn't expected. The familiar weight of not measuring up to some invisible standard I'd never agreed to follow. The quiet voice, wondering if maybe everyone else knew something I didn't. The creeping doubt that perhaps my approach was wrong, selfish, or just plain inadequate.
Shame.
Regret.
Second-guessing.
What Actually Remained
But what remained was something else entirely.
What remained was a presence. Clear priorities. Intentional choices.
I don't hold onto things because I hold onto moments.
The Shift That Changed My Perspective
The shift happened when I started thinking about all those carefully preserved keepsakes sitting in basements and attics, waiting for "someday." Boxes of report cards no one would ever read again. Art projects that would never see daylight. School photos gather dust in storage bins.
What spilled out wasn't guilt about what I hadn't saved - it was clarity about what I had chosen instead.
It was energy spent on being present during family dinnertime conversations.
It was attention-focused on the stories my kids told during car trips.
It was an investment in the moments that couldn't be stored in a box.
My son attended three different high schools. While other parents were collecting yearbooks and preserving projects from the "traditional" experience, I was supporting his decision to find the school that actually worked for him. The stuff didn't matter. The support did.
Why Presence Beats Preservation
This wasn't about being anti-sentimental or dismissing the value of memories. It was about recognizing that presence beats preservation every single time. You can't store a belly laugh in a photo box. You can't preserve the feeling of being truly heard at the dinner table.
Call it minimalist if you must. But what if the things we think we should be keeping are actually keeping us from what matters?
Could parenting - and business - be that simple?
What They Actually Remember
"They won't remember the craft projects you didn't save," I realized.
They remember the scratches we got berry picking.
They remember the friends who stayed for dinner because I always made too much food.
They remember feeling supported when they needed to change schools.
What struck me wasn't the absence of guilt - it was the presence of confidence. This wasn't about doing less. This was about doing what mattered more.
From Parenting to Business
This wasn't about being a careless parent - this was about being an intentional one.
This wasn't about not caring - this was about caring so much that I refused to let the performance of caring replace the actual thing.
And suddenly, I could see how this same trap shows up everywhere in business.
The Courage to Be Different
We spend so much time collecting what we think successful people should have - the courses, the certifications, the tools, the strategies - that we forget to invest in what actually moves us forward.
The entrepreneurs I work with are drowning in "shoulds." They think they should be on every platform, saving every lead magnet and collecting every piece of business advice. But what if the courage to keep only what serves you is actually the secret to building something that matters?
Sometimes, being the only person on the island isn't loneliness.
Sometimes, it's clarity.
That's the kind of thing you take with you.